Desi Marketplace

Long story short

The platform is built around three kinds of people. Businesses list what they sell, influencers find businesses to partner with, and customers browse both. Each signs in through the same door, picks a role, and lands in a workspace made for it.

The storefront is a catalogue of authentic South Asian products and services from local sellers: deals of the week, product and service categories from gifts and jewellery to henna and catering, and full listings filtered by category, price, location type and pricing model. Every listing carries a WhatsApp button, so a customer talks straight to the seller instead of going through a checkout.

Businesses get a profile they fill in section by section, with a progress bar that tracks how close they are to verification, then add their products and services. Influencers get a link-in-bio page, a dashboard of profile views, business views and WhatsApp clicks, and a directory of 111 verified businesses to search and save by type, category, state and city.